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Sep 07, 2024
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BMGT 210 - Small Business Entrepreneurship Credit(s): 3
This course is a practical, down-to-earth approach to planning, organizing, and managing a small business. While based on current research, theory, and practice, the material is presented from a “how-to” perspective, with many practical examples and applications from the business world. (Fall and Spring Semesters)
Course Learning Outcomes: Upon completion of the course, students will be able to - Define what is meant by the term small business and explain some of the current problems faced by small business owners.
- Review the steps involved in the procedure recommended for going into business.
- Compare the advantages/disadvantages of starting a new business, buying an existing one, or buying a franchise.
- Describe the marketing concept and explain how it can be used by a small business.
- Discuss the laws that affect recruiting, selection, and development of managers and employees in the small business.
- Explain how to choose a location for various types of businesses and explain how to set up and use performance standards.
- Explain the management function of control and how managers exercise control in a small business.
- Describe the growing role of technology in business and how technology has affected small business operations.
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