Social Media Marketing, CTS

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This certificate of technical studies program is designed to for those who want to learn and/or improve skills in social media marketing and use those skills to enhance a new or existing business. Most courses in this certificate can be applied to the AAS Business Administration and AAS Small Business Management programs. Upon completion of this program, students will be able to

Understand the value of a comprehensive marketing plan.
Understand how social media marketing supports the comprehensive marketing plan.
Develop and deliver a social media marketing campaign,
Be able to use a variety of social media marketing tools.
Write content intended for use in social media marketing tools.

Required Courses

Fall Semester

BMGT 205C - Professional Business Communication Credit(s): 3 *
BMKT 225 - Marketing Credit(s): 3
GDSN 149 - Digital Imaging I Credit(s): 3

First Semester Total: 9

Spring Semester

BMKT 130 - Search Engine Marketing Credit(s): 3
BMKT 131 - Introduction to Social Media Marketing Credit(s): 3 *
BMKT 132 - Writing for Web Marketing Credit(s): 3 *

Second Semester Total: 9

Total Credits: 18

Program Information

The courses may be taken in one semester or across several semesters.
Courses are offered in a mix of face-to-face, hybrid or fully online.
All required courses must be taken for a letter grade. No courses may be taken on a Satisfactory/Unsatisfactory (S/U) basis.

Advising Information:

For more information about this program, contact the FVCC Student Support Center or a Faculty Advisor.

Student Support Center Advisor	Faculty Advisor
Jori Bullemer	Brenda Rudolph, M.B.A.
LRC 146	BSS 106
(406) 756-3905	(406) 756-3858
jbullemer@fvcc.edu	brudolph@fvcc.edu