Social Media Marketing, CTS

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This certificate of technical studies program is designed for those who want to learn and/or improve skills in social media marketing and use those skills to enhance a new or existing business. Most courses in this certificate can be applied to the AAS Business Administration and AAS Small Business Management programs.

Required Courses

Fall Semester

BMGT 205C - Professional Business Communication Credit(s): 3 *
BMKT 225 - Marketing Credit(s): 3
GDSN 149 - Digital Imaging I Credit(s): 3

First Semester Total: 9

Spring Semester

BMKT 130 - Search Engine Marketing Credit(s): 3
BMKT 131 - Introduction to Social Media Marketing Credit(s): 3 *
BMKT 132 - Writing for Web Marketing Credit(s): 3 *

Second Semester Total: 9

Total Credits: 18

Program Information

The courses may be taken in one semester or across several semesters.
Courses are offered in a mix of face-to-face, hybrid or fully online.
All required courses must be taken for a letter grade. No courses may be taken on a Satisfactory/Unsatisfactory (S/U) basis.

Advising Information:

For more information about this program, contact an advisor.

Academic Advisor	Faculty Advisor
Jori Bullemer	Brenda Rudolph, M.B.A.
LRC 129	BSS 106
(406) 756-3905	(406) 756-3858
jbullemer@fvcc.edu	brudolph@fvcc.edu

Program Outcomes

Upon completion of this program, students will be able to

Analyze a comprehensive marketing plan;
Use social media marketing to support a comprehensive marketing plan;
Use a variety of social media marketing tools; and
Write content intended for use in social media marketing tools.