BMKT 132 - Writing for Web Marketing

Credit(s): 3

Prerequisite(s): BMKT 225.
This course will introduce students to the art of writing documents for web viewing. (Spring Semester)

Course Learning Outcomes: Upon completion of the course, students will be able to

Use relevant, adequate support details, examples, reasons, logical arguments, face, and/or statistics.
Organize and connect major ideas with effective transitions.
Use a variety of sentence structures and appropriate word choice in the expression of ideas for readers and purposes.
Use appropriate conventions in areas of mechanics, usage, sentence structure, spelling and format.
Express, interpret, or modify ideas to communicate effectively.